Wednesday, December 23, 2015

The Asus Zenfone 2 Laser- Review

I have always wanted to try out the Asus devices and review them. When they finally decided to send me one, they sent across the awesome looking Asus Zenfone 2 Laser for review and it has been a couple of weeks since I started using it. Infact my mother liked it so much, that she took away the phone from me and wanted to use it. Asus in the last one year has been flooding the market with the Zenfone and I must say they have been giving some stiff competition to competitors. The Zenfone 2 Laser is available in two variants; one is with 5 inch display and the other with a 5.5 inch display that we have today as the review unit. Time to find out how the only smartphone with a Laser Auto-Focus camera in sub 10k category performs.

Display: 5.5 inch HD 1280x720p IPS capacitive display
OS: Android Lollipop 5.0.2 with Asus ZenUI
CPU: 1.2 GHz Qualcomm Snapdragon 410 quad-core
Storage: 16GB (10.08GB usable)
Cameras: 13MP Laser Auto-Focus (rear), 5 MP (front)
Connectivity: Wi-Fi, 3G/4G/2G, GPS, Bluetooth, microUSB
Battery: 3,000mAh
Dimensions: 152.5 x 77.2 x 10.9mm
Weight: 170 grams
Price: Rs 9,999 (16 GB)

Zenfone 2 Laser is identical to the flagship Zenfone 2 in terms of look and feel. In fact it's hard to tell any difference when both the devices are seen from the front. The three touch capacitive buttons sits at the bottom of the 5.5 inch display, right above the metallic strip that houses the mic. These are not backlit but their silver colour makes them visible even in the dark. The front camera, light sensors and the notification LED are positioned above the display.

the phone has minimal bezels which make the screen seem larger and better to use for viewing videos and pictures. Like the Zenfone 2, the volume controls are positioned at the rear, just below the camera. The power on/off button is pushed on the top edge, which is one odd position to reach with single hand usuage and the size of the phone, but then Asus has provided the double tap on display to solve the problem. The phone weighs about 170gms but not once does it feel heavy in the hand while using.

The rear panel has a matte finish and houses two 4G LTE ready SIM card slots, one microSD card slot and a removable battery unit. The arc design of the rear panel with the gentle curves makes Zenfone 2 laser easily fit in one hand but for users with small hands, it might feel a bit difficult to operate. Though with ZenUI's feature, you can resize the screen of the phone to optimize for one hand usuage.

Zenfone 2 Laser packs a 5.5 inch display with 1280x720p resolution. It accounts to 294ppi, which is not the best but does well with the display of the colours. The display delivers vibrant colours and acceptable viewing angles to consume the multimedia content however, viewing in direct sunlight makes it a little difficult.

On the brighter side, the display comes with Gorilla Glass 4 protection to guard against accidental damages. This makes Zenfone 2 Laser the only smartphone with the top most screen protection at this price point.

Asus Zen series is known for their Intel Atom CPUs but for this one, Asus has opted a Snapdragon 410 quad-core CPU clocked at 1.2GHz The 64-bit processor is paired with an Adreno 306 GPU and 2GB RAM to support multitasking. The combination is a fair deal at this price point and offers a satisfactory performance.

The 16GB variant offers 10.8GB of actual storage but the microSD card can boost it up-to 64GB. And if it still does not meet your needs then you have the option of USB OTG to plug in a hard-drive. In terms of connectivity, Zenfone 2 Laser integrates WiFi 802.11 b/g/n, 4G LTE / 3G HSPA+, Bluetooth 4.0 and GPS. The smartphone is backed by a 3,000 mAH battery unit to power up the 5.5 inch HD display.

Zenfone 2 Laser runs Android 5.0 lollipop over Asus highly customized ZenUI. The UI integrates a number of pre-installed Asus apps such as Share Link, Do it Later, Asus Email, Browser, Mini Movie, Whats next, SuperNote, Kid Mode, etc. name it and Asus have an app for the task, which is a good thing but also makes UI quite heavy. You can delete some of these pre-installed Asus applications from the app manager and those can't be deleted can be disabled from the auto-start manager.

Besides, the UI integrates some features that are quite useful in day-to-day usage such as ZenMotion on-screen gestures to open a host of apps from the lock-screen itself, double tap to wake-up the smartphone, resizing the screen for one hand usage and a variety of themes to customize the look and feel of the smartphone.

Asus Zenfone 2 Laser packs enough hardware to deliver an acceptable performance. The Snapdragon CPU took care of all computing requirements with no major issues and the 2GB RAM was adequate for most of the multitasking needs. This definitely packs a punch and works smoothly while multi-tasking.

Zenfone 2 Laser is the only smartphone that comes packed with a laser AutoFocus camera at this price point. It is the same 13MP camera hardware seen in the flagship Zenfone 2 but with a focus time of just 0.3 seconds. The f/2.0-aperture Toshiba lens manages to focus the subject in a jiffy and delivers shots with good detailing, saturation and contrast levels in day-light conditions. However pictures taken in the night are a little hazy with noise.

For photogra[hy enthusiasts, the Asus Pixelmaster camera is a nice app to use as it packs a number of modes so you can play around with these to capture the right moment. Our personal favorite is the Full Manual mode that allows you to adjust exposure, ISO, focus and the scene.

The laser is backed by a 3,000 mAh battery unit but with the Snapdragon 410 chipset in action, Zenfone 2 Laser manages to deliver a decent battery back-up. The smartphone lasted for 14-16 hours with heavy usage that includes a lot of reading, texting, music playback, social networking, a bit of gaming, calling, etc. With moderate usage, you can make it work for 17 hours on a single charge.

The Asus Zenfone 2 Laser definitely is a strong contender in the sub-10k category. The phone with the attractive ZenUI and features makes the phone a hot favourite. Where else do you get such a feature loaded phone at this price point? I definitely would recommend this to anyone looking to buy a phone with decent camera, great multitasking and display.

Friday, November 20, 2015

BlueAir 650E HEPASIlent Air Purifier Review

With pollution levels in several Indian cities touching alarming levels, a number of people are investing in air purifiers. Reports indicate that since 2012-13, the sale of these gadgets, which promise to clean up in the air in homes and offices, has more than doubled. The consumer is spoilt for choice with air purifiers from several brands - BlueAir, Sharp, Panasonic, Eureka Forbes, Philips, Honeywell and others - available in the market. They can cost anything between Rs 3,000 and Rs 95,000 or more. We got the BlueAir 650E  HEPASilent Air Purifier for review and here it is: 

There are different kinds of air purifiers depending on the technology they employ to clean up the air. First up are those that remove particulate matter and allergens by using a filter. A combination of a good HEPA (high efficiency particulate air) filter and a sound carbon filter is crucial for an efficient air purifier and BlueAir scores big on this front! 

However, a lot of machines do not come with pre-filters that are necessary, or are at least recommended, given Indian conditions where the air has large particulate matter and heavy pollutants. Pre-filters suck in and filter out larger particles that could otherwise choke the HEPA filter. If the HEPA filter gets choked, you will need to change it sooner than later and that can be a costly affair because these filters are expensive.

Then there are the ionising purifiers, which create charged molecules called ions. Most molecules in the air have neutral charge, which means they have the same number of positive and negative electrons. When these molecules pass through the ionising purifier, they either pick up or drop an additional electron, thus giving the molecule a negative or positive charge. Once charged, the particle is drawn to anything that has the opposite charge (remember the law of physics that says opposites attract?). Two metal plates in the air purifier - one charged positive and the other negative - attract these particles.

Also available in the market are ozone generators that change the molecules of oxygen (O2) into ozone (O3). Ozone, it is claimed, removes odours and infection-causing elements from the air.

Yet another technology uses the ultraviolet (UV) radiation to clean up the air. The UV light targets airborne viruses and bacteria. Then there are air purifiers that work on nanotechnology, which is said to remove, besides nitrogen oxide and sulphur oxide, the harmful volatile organic compounds that add to smog and ozone levels. Panasonic air purifiers employ nanotechnology.

It's a confusing choice, no doubt. So ideally consult an expert before buying an air purifier. By and large, what you should focus on is: the quality of the filter, the speed of the fan, clean air delivery rate and the noise the machine generates.

Air pollutants can be broadly classified into three categorise: particulate pollution; gaseous pollution (nitrogen oxide and sulphur oxide); and microbiological pollutants (bacteria and viruses). The first two are harmful, even in small quantities. The HEPA and carbon filters present in the BlueAir 650E are effective for these.

The BlueAir 650E is best suited for large rooms or spaces, i.e. within 690sqft, and the best part is that despite working for such a huge area it also doesn’t make much noise. With nifty controls and a very sleek look, it fits into just about any decor, whether you just want one for home or for your art gallery. Solid materials definitely put it in a different class than the cheap plastic ones.

Built with what they claim are ‘future-perfect filters’ and an ion particle-charging process to remove 99.97% of impurities, This one comes with a remote control and the speed and other controls can be easily controlled without going close to it and changing it.  But you’ll need to change your filters every six months, as with most similar systems, and the Blueair 650E uses ones they call HEPASilentPlus, which include a particle filter along with a carbon filter to stop odors and smoke. The grill design is unique, and for those who appreciate CADR measurements, this one handles 100 cubic feet per minute. At about 30 decibels on the middle power setting, it’s barely noticeable, though you will hear a hum on high power.

At a price range of Rs 98,000, we think this is best suited for corporate offices and large bungalows but not an apartment in the city. 

Monday, October 5, 2015

The blazing fast Intel 5th & 6th gen processors

Taking cue from the changing technologies and the needs of the people, it is best to reinvent or perish. Intel is the best example to prove that. It had two options- change or perish. It chose to change. Today it is rebuilding its status as the most powerful processor maker in the smartphones industry. Not to forget, its unbeatable track record with the PCs.
Intel will now be in your smartphone as well

The manufacture has launched a range of 6th generation processors, specially suited for mobile devices. The all-new Y-series, U-series, and H-series processors deliver a new class of computing with a host of new features to power the next generation of two-in-ones, notebooks, and other small form factor or mobile devices.

The family is comprised of processors that deliver a leap in performance and power efficiency, provide stunning visuals, and enable amazing user experiences when paired with Windows 10, the latest OS in town.

The Y-Series processors includes the Core i7, Core i5 and Core i3 processors. Each of these is a dual core chipset, with double the effective processing threads (again thanks to Hyper Threading Technology).

the U series includes the Core m7, Core m5 and Core m3 processors. Each of these is a dual core chipset, with double the effective processing threads (thanks to Hyper Threading Technology).

The H series comes next in the 6th gen which includes the Core i7, Core i5 and Core i3 processors. The first two are quad cores (with 8 effective processing threads). The Core i3 supports only two cores (4 threads).

Features Of The New Processors

A lot of useful features are provided. A few interesting ones are mentioned:

The new processors feature version two of the Turbo Boost Technology, wherein the frequency is dynamically modified as and when needed.

They also support the Hyper Threading Technology. This means that there are two processing thread for each physical core present on the chip. Hence, developers can write multi-threaded applications to efficiently utilize the cores and their extra threads, thus getting more work done simultaneously.

Then there is the Smart Cache. The total shared cache memory is allocated to each core at run-time, depending upon the need. This reduces the number of effective cache misses, in turn improving the performance manifolds.

They also offer improved security. In order to generate random keys for encryption/decryption, a special hardware-based number generator is used.

In order to deliver the most out of the battery, Collaborative Processor Performance Control is deployed. It reduces active power to deliver improved battery life.

Smart Response Technology is used to reduce the waiting time, and allow the user to access files and applications with greater speed.

As far as applications are concerned, at least on paper, there is no doubt that these beasts can run any large or small app available as of today. Though, we'll have to wait and watch how they really perform.

With all the amazing features claiming to improve the productivity and efficiency, I am sure Intel will make a mark in the world of mobile devices as well. After all, it is good to have Intel inside! One concern which I have is the absence of any hexa or octa core processor from Intel. Since Qualcomm already has such chipsets into the market, and they are already in use by the smartphone OEMs, I think Intel needs to soon join the bandwagon in order to compete.

Friday, August 28, 2015

ABI's 'Tech for Good 2015' Women-Only Hackathon in Bangalore on 29 August, 2015

Bangalore, 26 August, 2015: The Anita Borg Institute (ABI), a non-profit organization focused on the advancement of women in computer science and engineering will be organizing Tech for Good 2015, the exclusive women-only hackathon for students and industry professionals from computing and technology backgrounds. This hackathon is intended to challenge experienced coders, while also providing a learning opportunity to young students. Participants of the hackathon will code and work on ideas and projects that will have a social impact.The hackathon in Bangalore is being sponsored by Accenture and 10,000 Startups (a Nasscom initiative) is the ecosystem partner for this initiative.
For more information on the hackathon and to register please visit -                 
Date & Venue:
Saturday, 29th August 2015
Nasscom 10000 Startups Warehouse,
Tower D, 5th Floor, Diamond District, Old Airport Road, – Bangalore

The hackathon will be held as a contest over two rounds. The first round will be conducted in five different cities (Bangalore, Hyderabad, Madurai, New Delhi and Pune). The top finalists selected from the first round will present their applications at the grand finale to be held at the largest technical conference for women in India - the Grace Hopper Celebration of Women in Computing India (GHCI) 2015 in Bangalore during 2-4 December, 2015. The winning teams will be chosen by a panel of judges at GHCI 2015.
About The Grace Hopper Celebration India
The Grace Hopper Celebration India (GHCI) is the largest gathering of women technologists in the country. ABI India has been successfully organizing this annual conference since 2010. GHCI focuses on the career, research and entrepreneur interests of women in computing and technology. Presenters at the conference are leaders in their respective fields from industry, academia and government. GHCI 2014 drew 1,600 attendees (33% growth over 2013) from 10 countries, had over 250 volunteers and received an 82% overall quality rating of excellent and good. The key highlights of the conference are various Tracks covering topics such as Technology, Leadership, Entrepreneurship, Management, Back to Work, Early Career and more. Event participants can also look forward to the Hands on Lab, Student Career Fair, Poster Session and the Women Entrepreneur Quest. For more information, visit
About the Anita Borg Institute (ABI)

The Anita Borg Institute (ABI) connects, inspires and guides women in computing and organizations that view technology innovation as a strategic imperative. Founded in 1997 by computer scientist Anita Borg, our reach extends to more than 65 countries. We believe technology innovation powers the global economy and that women are crucial to building technology the world needs. As a social enterprise, we recognize women making positive contributions, and advise organizations on how to improve performance by building more inclusive teams. ABI has over 50 industry partners, which you can view at The Anita Borg Institute is a not-for-profit 501(c) 3 charitable organization in the US and a non-profit organization registered as a section-8 Company under the Companies Act, 2013 in India. For more information, visit

Dual USB Handy Power Bank from Targus: A Perfect Power Source for an Easy Travel

NEW DELHI, India - August 26, 2015 - Targus® Inc., a leading global supplier of laptop cases and accessories for the mobile lifestyle today announced the Dual USB Power Bank - Targus APB031AP. The ultra-thin and compact size Targus power bank is portable and comes with fast charging capabilities, making it a must-have travel accessory.

Targus Dual USB Power Bank comes with 8400mAh power and dual 2.1A output USB ports. Samsung cells in the power bank offer reliable battery performance, with an ability to charge a Smartphone for more than three times and an iPad with additional 10 hours on a single charge. It also features a three level LED battery indicator to help users charge the power bank in time for their next use.

Targus Power Bank continues to charge the backup battery of an iPad/tablet or a smartphone while the device is in use, which means users, can be on call, play games, surf web or watch movies while their devices charge. The power bank slips easily into any travel bag, backpack, briefcase or a handbag.

"Today everybody is constantly on the grid, particularly the Millennials. There is no way they can deal with a dead cell phone battery without a mild panic attack. Targus Dual USB Power Bank eases any worries of losing the power of Smartphone, iPad/Tablet or iPod." said Mr Manish Aher, Director of Product Marketing and Country Manager, India at Targus Asia-Pacific.

"We, at Targus, focus on addressing everyday needs of our customers. The Targus power bank is really an essential travel accessory, an incredibly convenient way for users to power their devices anywhere, anytime," he added.

The Targus Dual USB Power Bank enables users charge their devices for long periods of time without worrying about a plugin outlet nearby. Users can plug the phones and tablets and stow them in their backpacks or handbags while it charges.

Targus APB031AP is priced at MRP of Rs. 2,699/-, with a warranty of 1 year and is exclusively available at  
# # #
About Targus
Targus created the mobile accessory category with its invention of the laptop case over 30 years ago. The company continues to advance the mobile accessories category with innovative and relevant solutions for today's mobile lifestyle.  Targus products enhance productivity, connectivity, and security, liberating users to work in any and all environments with the utmost convenience and comfort.  Founded in 1983, Targus is headquartered in Anaheim, CA, with offices worldwide and distribution agreements in more than 100 countries.  For more information on Targus visit

Editor's Note: For additional information, evaluation units, high-resolution images or executive interviews, please contact Targus India PR at +91 9900061851 or

Targus and the Targus logo are registered trademarks of Targus Group International, Inc. All rights reserved.
"Today everybody is constantly on the grid, particularly the Millennials. There is no way they can deal with a dead cell phone battery without a mild panic attack. Targus Dual USB Power Bank eases any worries of losing the power of Smartphone, iPad/Tablet or iPod  We, at Targus, focus on addressing everyday needs of our customers. The Targus power bank is really an essential travel accessory, an incredibly convenient way for users to power their devices anywhere, anytime."

Mr Manish Aher

Director of Product Marketing and Country Manager, India
Targus Asia-Pacific

Hike Messenger launches its biggest ever brand campaign reaching 200 million consumers

New Delhi, August 28, 2015: hike messenger, one of India's fastest growing Internet companies, today announced the launch of their biggest ever brand campaign that will reach 200 million consumers.  The brand campaign rollout comes on the back of the launch of biggest ever product update, hike 4.0, which is 5X faster and loaded with over 10 new features.

The campaign with its tag line 'Got a Gang ? Get on hike' aims at showcasing the 'World of hike' by bringing alive groups of friends and asks consumers to create their own gang on hike and experience the fun & spice that the product features can bring to their social conversations.

The 18 week long campaign that runs across TV, Print, digital, radio and outdoor will showcase new features like 'Sticker Suggestions, Free Calling, Group Chats with over 500 people, Multi-type file transfer up to 100 MB, Enhanced Privacy options, Photo Filters & Doodles and much more. Each product feature & its benefit is brought alive by a different group of friends shown in different situations, with a storyline that makes the campaign fun to watch.
Speaking about the campaign, Kavin Bharti Mittal, Founder and CEO, hike messenger, said, ""Got a gang? Get on hike. Succinct and clear. Our goal with this campaign is to highlight those quirky groups that you cherish so much in your life and how that world would be so different, better and more expressive in so many ways in the world of hike. This campaign truly brings out the all the great things about the latest version of hike, hike 4.0, which is a big step up from where we've been. We can't wait for India to see it. "

"The all-new hike, with its unique features, is an intelligent messenger in the world of instant messengers. Our campaign aims to bring alive the fun that these wonderful features can bring to social interactions and conversations. 'Got a gang? Get on hike.' is an inescapable invite from the world of hike to join in and have fun," commented GV Krishnan, President - Lowe Lintas.

To engage with consumers in India and make messaging more relevant hike also announced that along with the campaign, it will be releasing special sticker packs for all major festivals in India starting with Rakhi, which falls on the 29th of August. Consumers can access Rakhi sticker packs on the hike app, which is available for android users on the Google Play store and Apple users on the iOS App store.

About hike:

Launched in December 2012, Hike has acquired over 35 Million users as of August 2014, in around 20 months since its launch. The popular app boasts of a fairly young user base with over 90 per cent of its users being under the age of 25 and residing in India. The Hike chat application has localized features, which are developed keeping in mind the infrastructural and cultural requirements of the country. Hike is loaded with features that are designed to make chatting a fun experienceSome of its key features include; Hike Offline – that lets one message their friends even when they're offline; Hidden Mode – that allows users to hide their private chats with a password; Stickers and Emoticons – that helps users express more in their own language, group chat up to 500 people and sending large files up to 100 MB makes hike truly unique in the messaging space amongst many other features.


Vodafone India, one of India’s leading telecom service providers launched Double Validity on rate cutter packs, giving pre-paid customers a great reason to talk more at lower rates. The offer on rate cutter packs will enable customers to talk more at attractive rates, affordable pricesand an opportunity to double the validity of the productat a nominal cost of INR 7.

All pre-paid customers of Vodafone in Bengaluru can avail this offer through any of the following routes (via 121, through the special offers section on the Vodafone website and My Vodafoneapp) andcan choose to double the validity of the selected voice rate cutter pack by just paying INR 7. This value offer is valid on the rate cutter packs pre-fixed with ‘DOUBLEVALIDITY’.

Vodafone is one of India’s leading mobile service providers with 6.5 millionpre-paid customers in Bengaluru and sees a great potential in the rate cutter packs segment.

Elaborating upon the Vodafone Double Validity offer, Mr. Suresh Kumar, Operations Director – South said, “Mobile telecom services in Bengaluru are still largely voice dominated with 81.8%of the market revenues contributed by Voice plans. Double Validity is one more customer centric initiative from Vodafone, conceptualized with the objective of ensuring our customers get control of how they utilize their plan and get full value for money. It is a refreshing new offering that blends affordability with customer empowerment.”

In order to enhance awareness and adoption of the Double validity offer, Vodafone is also launching a high decibel marketing campaign across TV, OOH, retail and digital.
About Vodafone India

Vodafone India is a fully owned subsidiary of Vodafone Group Plc., which is one of the world’s largest telecommunications companies. Making its entry into India in 2007, Vodafone today has built an ever growing, robust business in highly price sensitive and competitive market. Serving over 185 million customers, Vodafone provides innovative, customer friendly and differentiated products and services through a wide scale distribution and exclusive retail footprint - backed up with a modern, technologically advanced network for both voice and data.

Vodafone Business Services, the enterprise arm of Vodafone, provides total telecommunications solutions across both mobility and wireline platforms and enables Global Enterprises, National Corporates, SME’s and Government segments to communicate, collaborate and connect.  With the advantage of its global expertise and knowledge of local markets, Vodafone India is well poised to significantly expand the Government's capacity to deliver benefits and outcomes for citizens, governments and businesses. Vodafone endeavours to be a steadfast partner in the Government’s efforts towards Digital India.

Vodafone India provides customers with a new currency in the form of M-Pesa, the world renowned mobile wallet and money transfer service. Vodafone M-Pesa is an innovative, safe and secure mobile wallet that enables complete suite of services like money transfer, bill payments, and recharge on the move from the mobile. It caters to all segments of the society, from the unbanked to the under banked and to the net-savvy and evolved customers. Today, with a pan-India distribution of over 90,000 agents and more than 3 million customers, Vodafone M-Pesa is the largest banking correspondent in the country and is playing a vital role in enabling financial inclusion and m-commerce.

A value based organization; Vodafone is committed to achieving the highest standards of Health, Safety and Well-being for its employees and business partners. As a responsible corporate, Vodafone India has been working with several partners from the social sector to address some of India’s most pressing challenges over the years. Sustainability for us is an ongoing journey as we firmly believe that what is good for the society is good for business.  The Vodafone Foundation too is actively engaged in CSR by harnessing the potential of mobile services and technology to maximise impact within communities, especially in the domains of m-Women, m-Agriculture, m-Education and Disaster Relief.

Vodafone is one of the world’s largest telecommunications companies and provides a range of services including voice, messaging, data and fixed communications. Vodafone has mobile operations in 26 countries, partners with mobile networks in 55 more, and fixed broadband operations in 17 markets. As of 30 June 2015, Vodafone had 449 million mobile customers and 12 million fixed broadband customers. For more information, please visit: 

Videocon Mobile Z55 Dash completely designed in India

A design marvel completely designed in India for Indians; Videocon Mobile Phones launches Smartphone Octa Core Z55 Dash Exclusively on Flipkart
~Priced at Rs 8499, the Smartphone is exclusively available at Flipkart at an introductory price of  Rs 6490~ 
~Powered by an intensely fast 1.4 GHz Cortex A7 Octa-Core Processor to handle the multitasking with utmost ease ~ 
~Comes with 8mm slim design with beautifully crafted back-covers in classy Black & Gold and elegant White & Chrome finishes~ 
~Features a 5-Inch HD screen with Anti Fingerprint Coating and the latest Dragontrail X Glass to protect display from scratches~
New Delhi, Aug 27 2015: In its endeavour to support “Make in India” and to offer the indigenously designed range of smartphones in India to Indians, Videocon Mobile Phones from the house of Videocon Group today announced the launch of its best-in-class smartphone Z55 Dash exclusively on flipkart. With focus on offering youth-centric design and cutting-edge features to emerging smartphones users in the country, Videocon Mobile Phones, from the house of multi-billion dollar Videocon Group is all set to take manufacturing to next level. The newly launched handset is powered by a True 1.4 GHz CortexA7 Octa-Core Processor and offers a decisive blend of performance and power-efficiency. Z55 Dash compliment users’ stylish personality with its aesthetic design and features 8mm slim design with beautifully crafted back-covers in classy Black & Gold and elegant White & Chrome finishes. The Smartphone priced at Rs 8499, is exclusively available on Flipkart at an unbelievable price of Rs 6490/-
Z55 Dash features a 5-Inch HD IPS Capacitive Touch Screen the stunning display features including 5-Point Multi Touch with Anti Fingerprint Coating and robust touch panel with Dragontrail X Glass to protect against scratches, damage, and eliminate the need of screenguard.  On efficiency part, lucid Android KitKat 4.4.2 and 1GB RAM help users in running and using multiple apps simultaneously with utmost ease, delivering blistering fast performance.

A combination of cutting-edge camera and display features, the smartphone captures memorable moments with stunning 8MP rear camera and clicks perfect selfies with 5MP front camera. The smartphone features protective Camera Lens made of Corning Glass with Dual Anti Reflective Coating to enhance picture quality.

With huge 8GB internal storage, expandable upto 32GB, the device provides enough space for photos, most favourite apps, videos, songs and movies. Ensuring smooth user experience, the smartphone comes with sophisticated network and utilities including Dual SIM Support, 3G-network, Wi-Fi, Bluetooth, GPS, G-Sensor, Proximity Sensor and light Sensor. A powerful 2200mAh battery ensures long on-the-go connectivity thus eliminating the need for constant battery charges and worries of a dead phone. Videocon Mobiles is offering a 90 days free subscription of antivirus software, V-Secure and GPS-powered personal safety app, V-Safe with Z55 DASH.

Mr. Jerold Pereira, CEO, Videocon Mobile Phones said, “Videocon Mobiles understands the pulse of new-age consumers hailing from metro as well as Tier 2 and Tier 3 cities. The new Z55 DASH is designed to meet the needs of these dynamic consumers and their changing needs. It is the testament of Videocon’s domestic manufacturing excellence and consumer insight. A combination of great functionality and design, Z55 DASH offers affordability and stylishness along with a smooth, faster and an elevated user experience. By manufacturing the handsets locally, Videocon Mobile Phones endeavours to offer affordability and stylishness to Indian consumers and bring in a unique and never before seen mobile experience in Indian mobile market.”

“We are excited to partner with Flipkart to launch our latest innovation in the market. Flipkart, India's favourite Online shopping portal has a mass appeal and we look forward to reach out to the large consumer base by leveraging the huge popularity of e-commerce leader amongst the youth”, he added.

About Videocon Mobile Phones
Part of a multi billion dollar global conglomerate; Videocon Group commands its name with the trust of its associates, clients and customers and delights them with its innovative products. Videocon Mobile Phones Division steered by ideas, and led by innovation has a wide range of mobile devices from multi-media feature phones to high-end Android-based smartphones and tablets.

Intending to capture the market with a range of contemporary, high-quality, affordable smart devices, Videocon Mobile Phones Division is one of the fastest growing mobile handset companies, with one of the largest service network across the country.

MIUI 7 - A Quick Review

I have been using the MIUI 7 since almost a week now. Here's what I like and what I don't about the new update.

  • The battery life has improved as demonstrated. While I cannot quanitfy the fact that it has improved by 10%, With continuous 3G data on, multiple calls, messages and data sync on, by the end of the day, I still manage to have battery in the range of 35-45% left. I generally listen to the radio on my way back home for about 30 mins ride. This results in another 2-3% drop.
  • The device tends to have about 1.2 GB of RAM free after a reboot which after App usage and clearing the used apps settles in the range of 800MB-1GB resulting in a lag free and fast performance. I have close to 300 total packages installed (System+User Apps)
  • I like the way unnecessary notifications can be blocked. this way, when you install an app and have a persistent notification annoying you, you can get rid of it quickly.
  • The Copy OTP feature in the SMS is a great one. not only saves time, but also ensures that you don't mess it up.

Don't Like:
  • Customization options are limited in the MIUI Launcher. There is no way i can trigger the app to arrange the apps installed into an alphabetic sort order.
  • The settings option for wallpaper change would not work if you have a custom launcher installed. It continues to fail and changes the wall paper of only the lockscreen if that has been selected.
  • The option to do manual network search is not intuitive and needs to be more like the one in AOSP.
  • MIUI 7 is based on KitKat and there are no hopes of it ever upgrading to 5.1 or 6 ever.

Thursday, August 27, 2015

The Smart Buyback offer for Lumia fans

Microsoft has recently launched an exciting new offer where anyone can exchange their old phone for a brand new Lumia 535 at just INR 5999.

The Lumia 535, boasts of a 5" screen, 5mp front camera, 1.2Ghz Quad-core processor and a host of other awesome Microsoft exclusive in built features like One-Drive, Skype, Office 365 and the latest Windows 8.1.

Tuesday, August 25, 2015

Blippar Launches Visual Browser for the Physical World

INDIA - August 2015: Blippar, the world's largest image recognition and augmented reality platform, launched the first-ever proprietary mobile visual search. This re-launched version of the original Blippar app will change the way consumers interact with the physical world. Opening the free Blippar app, users will be able to simply "look" at any object via the camera on their mobile devices to activate instantaneous digital search and draw information directly from the world around them.

"Blippar has already worked with thousands of the world's largest brands and publishers to create engaging branded experiences that are triggered by objects, magazine pages, advertisements and more, "blipped" by millions of users around the world," explains Blippar Founder and CEO Ambarish Mitra. "It is the healthy appetite for this new behavior that has fuelled the move into visual search."

Blippar is launching this new capability by first making all English-language DVD covers and movie posters including some Bollywood movies, sports logos for the Indian Cricket League and other US and Europen sports league blippable. When users' blipp one of these items or images, they will instantaneously be presented with a range of contextual, snackable information. For example, if they blipp an movie poster they may be presented with access to the trailer of the movie, details on what people are saying about it on Twitter or more information about the cast.

This is just the first step in Blippar's ambitious mission to make the entire physical world visually searchable via mobile devices and wearables. In the future, Blippar will add to its growing catalogue of blippable objects in stages with the ultimate aim of making everything blippable - from an apple, to a chocolate bar, to a dog on the street, to the Eiffel Tower and beyond.

Web-based search as it exists today has dominated the digital experience, both online and mobile. From inputting keywords to digging through pages of links to access information, this governing search behavior is limited by vocabulary and literacy. Blippar's image recognition capabilities will extend beyond the confines of language to empower consumers to instantaneously pull timely, relevant information directly from the environment around them.

"The human imagination, curiosity and the quest for knowledge are all often limited by our capacity to define and assign language to describe and seek answers from the world around us," added Mitra. "Today marks the beginning of a new era of search, where curious users will be able to visually search the world through the lens of the Blippar app. The technology holds massive potential for enriching real world experiences and delivering genuine value to our users. The visual search is not replacing text-based search, it's an alternate behaviour which satisfies people's spontaneous needs of instant object focused curiosity, therefore introducing the light web."

Blippar's proprietary search engine is net neutral. Blippar users will be served the highest quality and most accurate sources of information within the app, displayed on a fluid user interface that uses design and color input directly from the blipped item itself. The speed and accuracy of the Blippar platform allows users to blipp and access information faster than traditional web search, with no delay in latency. Further, Blippar's location-based predictive computing uses deep learning and artificial intelligence to refine and personalize its visual search results for each user.

Blippar will continue to work closely with brands and agencies to bring products to life through engaging interactive experiences. The updated Blippar app is available for download on iOS and will soon be available on Android.

About Blippar

Blippar™ is the world's fastest growing image recognition and augmented reality app. Utilizing proprietary, best-in-class image technologies, Blippar™ enables users to instantaneously pull interactive, informative digital content directly from the environment around them, their favorite publications, brands and objects via their iOS, Android or Windows devices. Since launching in the UK in 2011, Blippar™ has expanded rapidly, partnering with some of the biggest and most exciting media owners and brands in the world -- including NestlĂ©, CondĂ© Nast, TIME Inc., Procter & Gamble, Kraft, Heinz, PepsiCo, Coca-Cola, Anheuser Busch, and Jaguar. To learn more, visit

Wednesday, August 19, 2015

Travel Buddha - Coming Soon - An App for Travelers, Locals and Expats

A friend is curating an app for travelers, both frequent and not so frequent alike, expats and locals and would love to have your help. 

Currently they are building the pre-launch community on Facebook. The group is open for public posting to make it more engaging and using it for features they are about to launch
Following is what you can post about, on the group - 

a) Locals who love to cook and host. Expats and Travelers are already waiting for you to welcome them. 
b) Locals can post about activities they are indulging in. Expats and Travelers can meet Locals
c) Travelers and Expats can post and share their stories and moments about the city
d) Fed up of convincing friends to travel with you? Anybody can post to find Co-travelers

ZUK reveals official partnership with Cyanogen

zukZUK, established in May 28 2015, is an innovative Internet company invested by Lenovo Group Ltd. (LNVGY). With more than 400 outstanding top talents from famous Internet enterprises, ZUK takes aim at both mobile Internet and Internet of Things (IoT). ZUK revealed that they’ve established a software partnership with Cyanogen, a leading mobile OS company, for the international version of the ZUK Z1, which will bring the best customised Android experience to international users. The ZUK Z1 international version will be the first device from ZUK to come preloaded with the commercial Cyanogen OS. Combining Cyanogen OS 12.1 with the latest highest end hardware, the Z1 is poised to provide a fast, secure and beautiful device for Android users.
Cyanogen OS is a powerfully fast operating system with a number of advanced features that are optimised for performance, power consumption, security and privacy. Cyanogen enables deep customisation of the entire user interface with its theme app, including wallpapers, fonts, icons, boot animations, and 3rd party apps. Cyanogen leads in privacy with Privacy Guard, giving users granular control of their personal data to 3rd party apps. Other leading privacy and security features include PIN Scramble to randomise the numbers behind your password, the Protected Apps feature to keep your apps private in lockable folders, and Blocked Caller List to permanently block phone numbers.
Vikram Natarajan, Senior Vice President of Global Partnerships and Distribution for Cyanogen, will attend the ZUK Z1 international launch press conference on 21th August, 2015 in Shenzhen, in order to further strengthen the cooperation between the two parties.
Source: via GizmoChina